Central Labrador is a hub of activity and is set in one of the most beautiful regions of our province and country.

LU Designs Inc. is an Indigenous brand that designs and hand crafts curated goods inspired by the people and land of Labrador. LU Designs was founded by the collective talent and minds of Michelle Parsons and Danny Swearinger. Together Danny’s 40+ years of upholstery experience and Michelle’s Indigenous roots and artistic talents create a one-of-a-kind assortment of curated goods ranging from sealskin furniture, British imports, and Labrador’s largest card selection.